The "third wave" of Australian rock began in about 1970 with the last of the early 60s groups dissolve.. Few events from this was achieved major international success, and were difficult to achieve continued fame across Australia, due to low radio airplay and increasing dominance of overseas performers in the letters.
Despite resistance from commercial radio, acts as diverse as AC / DC , Sherbet and John Paul Young were able to achieve significant success and develop a unique sound to the Australian rock.
One of the dominant players for the increased exposure of local music was nationally the ABC-TV broadcast TV pop show Countdown , which was soon followed by the first all-rock Australia noncommercial radio station Double Jay . Hard rock band AC / DC and group harmony rock band Little River also found significant success overseas in the late 70s and early 80s, traveling the world, while a score of Australian expatriates solo performers as Helen Reddy , Olivia Newton-John and Peter Allen became major stars in the U.S. and internationally. Icehouse also formed in the late 70
The Australian music industry as a business began to formalize in the late 60's and 70's. Although not taken seriously by the mainstream business community in those years, none could discount the pioneering insights of alcohol and business from the likes of Michael Gudinski , Michael Chugg, Ray Evans , Dennis Charter , Glenn Wheatley , Harry M.
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